Plant in an open sunny spot in a moist acid, but well-drained soil. Can also be successfully grown in pots with ericaceous compost. Soak the root-ball before planting. Plant in a hole twice the diameter of the root-ball or pot. Mix a soil improver and general fertiliser with the infill soil. Water regularly with lime-free water until established.
Plant 1.5m (5ft) apart in rows 2m (6ft) apart.
Thin out dense bushes by reducing branches by one-third every 2-3 years in winter. Apply a general fertiliser in spring.